Toyota Truck Record Payout Hits $15,000 For 2009 BPS OPEN

PRESS RELEASE
~ Toyota Truck Record Payout Hits $15,000 ~

For Immediate Release: July 7, 09


The Aurora Bassmasters are excited to announce that Toyota Truck has again thrown its support behind their partnership with Bass Pro Shops for the Annual Bass Pro Shops Lake Simcoe Open slated for Saturday, October 24th out of Orillia’s Couchiching Park.

The Toyota Truck Record Payout (TTRP) is a separate purse awarded to the winning Team if they are to break the magic 30lb mark; 30.01lb or greater. The BPS Lake Simcoe Open currently holds the all-time, one-day Canadian tournament record set at 29.90lb for five fish in 2006. If the 30lb mark is broken at another tournament before the 2009 BPS Lake Simcoe Open, the winning Team would have to successfully break the newly established record to collect the TTRP.

“The Toyota Truck Record Payout is yet another unparalleled opportunity to build upon the success of our partnership with Bass Pro Shops.” said Jeff Powell, Marketing Manager, Toyota Canada Inc. “Like any Toyota Truck, whether it's the new more power, less fuel 2010 Sequoia or class-leading 2010 Tundra, the Record Payout establishes a benchmark that others can only follow! We are proud to be associated with the great outdoors and the Bass Pro Shops Lake Simcoe Open. Coupled with Bass Pro Shops’ commitment, the Toyota Truck Record Payout will continue to increase by $5,000 a year . . . a structured year-over-year bonus only surpassed by the industry leading quality, dependability, and reliability that forms the rock-solid foundation of every Toyota Truck.” Powell concluded.

Coupled with that of Bass Pro Shops’, Toyota Truck’s commitment will see the 2009 Toyota Truck Record Payout increase by an additional $5,000 to an unprecedented cash bonus of $15,000!

Applications Now Being Accepted!

Limited Field … Early Application Encouraged:
Competing anglers are encouraged to pre-apply as the 2009 field will be limited to 100 teams. NEW: total entry fees per team will be $300; plus $20 for Yamaha Big Fish ($320 total). Anglers wishing to apply should forward a completed 2009 Application Form accompanied and a $320 non-refundable payment payable to Aurora Bassmasters: c/o Simcoe Open Application 10 Laurwood Court Aurora, Ontario L4G 5C2. Failure to submit payment in-full will result in nullification of the Team’s entry application. Cheques must accompany a completed 2009 Application Form available through www.simcoeopen.com. A 2009 Application Form by itself does not automatically constitute entry; furthermore, the Tournament Director reserves the right to refuse/deny entry.

In order to maintain the highest level of communication between tournament organizers and anglers prior to the event itself, it is mandatory for all applicants to include their respective email addresses on the Application Form itself so that all notices and event-related messaging can be relayed directly to all interested parties. This includes but is not limited to: Receipt of application, confirmation of eligibility and participation, any and all communications relating to the General Rules, Regulations & Liability.

As new information is made available, it will be posted on the Official Web Site of the Bass Pro Shops Lake Simcoe Open at www.simcoeopen.com and the Official Web Site of the Aurora Bassmasters at www.aurorabass.com. 2009 Application Forms and a complete listing of the General Rules, Regulations & Liability will be made available online and updated as required. The Aurora Bassmasters are one of 30 clubs across the province belonging to the Ontario BASS Federation Nation at www.ontariobass.com.

About Toyota Canada

Toyota Canada Inc. (TCI) is the exclusive Canadian distributor of Toyota and Lexus cars, SUVs and trucks, and Toyota industrial equipment. TCI’s head office is in Toronto, with regional offices in Vancouver, Calgary, Montreal and Halifax and parts distribution centres in Toronto and Vancouver. TCI supports more than 300 Toyota, Lexus and Toyota Industrial Equipment dealers in Canada with services that include training, marketing and environmental and customer satisfaction initiatives. Toyota’s Canadian operations include automotive assembly plants in Cambridge, ON (Toyota Corolla, Toyota Matrix, Lexus RX 350) and Woodstock, ON (Toyota RAV4), which together employ more than 5,000 Canadians. More information about Toyota is available at www.toyota.ca.

Press Release prepared by:
Wil Wegman Simon Frost
wil.wegman@aurorabass.com tymike@sympatico.ca