Jack Link's Beef Jerky lends suport to the Bass Pro Shops Lake Simcoe Open

For Immediate Release: June 4th 2008
The Aurora Bassmasters are excited to announce that Jack Link’s Beef Jerky, the leading
U.S. meat snack brand and fastest-growing meat snack manufacturer worldwide, has thrown
its respective support behind the exciting new partnership between their club and Bass Pro
Shops Canada, Inc. for the Bass Pro Shops Lake Simcoe Open slated for Saturday, October
25th out of Sibbald Point Provincial Park.
“On behalf of Jack Link’s Beef Jerky, we are proud to lend our support to this exciting new
event as Presenting Sponsor.” said Doug Surerus, Ontario Regional Manager, Jack Link’s
Beef Jerky. “In partnership with Bass Pro Shops (and the Aurora Bassmasters), the success
of the Lake Simcoe Open will continue to grow exponentially into the future, attracting ardent
anglers from all walks of life. Much like the rugged roots of Jack Link’s over 100 years ago in
Northern Wisconsin, this event will produce a Champion that is not only able to master the
fishery, but one that can also weather Mother Nature in late October on Lake Simcoe – with
a little luck! We are excited to be a part of your tournament season here in Ontario; we look
forward to playing an integral role in this year’s successes.” Surerus concluded.
Herb Quan president of the Aurora Bassmasters added that, “On behalf of the entire Aurora
Bassmaster chapter I’d like to thank Doug Surerus and Jack Link’s Beef Jerky for their
commitment. This will surely lend to the overall success of the BPS Lake Simcoe Open and
will ensure its growth on into the future. We’re excited to see a company of Jack Link’s
stature, outside of the fishing industry, lend their support . . . with Jack Link’s commitment,
this will help elevate the proposed payout structure to participating anglers.” (Due out
shortly).
Limited Field … Early Application Encouraged:
Competing anglers in the 2008 BPS Lake Simcoe Open are encouraged to pre-apply as the
second year field will be limited to 80 teams. NEW: total entry fees per team will be $280;
this includes $20 for Big Fish and $10 for Launch. Anglers wishing to pre-apply should send
a $50.00 non-refundable deposit (cheque) or the entire amount payable to Aurora
Bassmasters: c/o Herb Quan 58 English Ivy Way, Willowdale, ON M2H 3M4. Payment in full
must be received prior to September 30, 2008. Failure to do so will result in forfeiture of the
Team’s entry position. Cheques must accompany a completed 2008 Application Form
available through www.aurorabass.com. An Application Form by itself does not
automatically constitute entry; furthermore, the Tournament Director reserves the right to
refuse/deny entry.
Payouts:
Outside the traditional 80% payout structure from entry fees, the overall payout from
sponsors and various incentive and bonus programs, brings the actual payout to over 125%.
Additional announcements are pending in support of the BPS Lake Simcoe Open by
participating sponsors including Toyota, Tracker Boats, Pure Fishing, Rapala, Minn Kota,
Humminbird, Shimano, Mustang Survival and many, many more.
In order to maintain the highest level of communication between tournament organizers and
anglers prior to the event itself, we are asking all applicants to include their email addresses
on the Application Form so that all notices and event-related messaging can be relayed
directly to all interested parties.
As new information is made available, it will be posted on the Aurora Bassmasters site at
www.aurorabass.com in the coming weeks and months. Application Forms and a complete
listing of General Rules, Regulations & Liability will be made available online through the
Aurora Bassmasters.
The BPS Lake Simcoe Open is recognized as the premier one day tournament event in the
country. It highlights the tremendous bass fishery of one of the finest trophy lakes in North
America, and at only an hour north of Toronto, Lake Simcoe is easily accessible to
thousands of bass anglers. The BPS Lake Simcoe Open holds the current record for the five
heaviest bass ever weighed in during a one day tournament at 29.90 lbs. If the the winning
team tops the magic 30 pound barrier in 2008, it will receive an additional $5,000 bonus
from Bass Pro Shops and $500 from Terminator ... subject to increase before the event!
The Aurora Bassmasters are one of 30 clubs across the province belonging to the Ontario
BASS Federation Nation at www.ontariobass.com.
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PRESS RELEASE
Press Release Prepared By: For More Information Contact:
Wil Wegman Herb Quan- Registration
wil.wegman@rogers.com quanchuk@allstream.net
Simon Frost:
tymike@sympatico.ca
2008 BASS PRO SHOPS LAKE SIMCOE

Mmmmmmm, hope there's lots of samples........this event just keeps getting better!