For Immediate Release

Locked & Loaded
New major sponsor ups the ante for a full field of competitors

With the Berkley B1 Canadian Bass Open now only 4 months away, organizers are proud to announce that the pre-determined field of 150x competitors is now officially full. Bass anglers from across Canada have signed up for this two day extravaganza set to take place this October 2-3 on the waters of Lake St-Francis out of Salaberry-de-Valleyfield, Quebec. The impressive list reads like a who's who of the Canadian fishing industry, featuring reputable names such as Bob Izumi and Angelo Viola to mention a few. "We are absolutely ecstatic about the incredible support that Canadian bass anglers have shown towards the Berkley B1. With the best of the best participating and competing for top honours, we feel obliged to deliver an event like no other." states Ben Woo, President, Berkley B1 Canadian Bass Open. "In fact, in appreciation to those anglers who believed in us and showed unwavering support for the event, we are proud to announce that our 1st place prize will jump from the advertised $25,000 to an unprecedented, $60,000 total value."

Signing on as the new exclusive presenting sponsor of the Berkley B1 is outboard motor manufacturer, Evinrude. Known for its long and innovative history in the world of marine performance, and having just celebrated its 100th anniversary last year, the BRP-owned Evinrude has always been a strong supporter of bass fishing competitions. "We recognize the magnitude of the Berkley B1 tournament and how important a role it plays in the Canadian fishing scene. This event represents the highest performance in its category, as does our Evinrude E-TEC outboard engines." claims Krista Heidgerken, Senior Promotions and Tournaments Coordinator for BRP's Evinrude outboard engines. Evinrude raises the bar and takes the originally advertised $25,000 first place prize and upgrades it to two(2) 2011 Evinrude E-TEC 250HO outboard motors including rigging accessories. Valued at over $60,000, winners of the Berkley B1 will also be treated to a turnkey install of the new power units courtesy of Maple Grove Marine, a major Evinrude dealer in Quebec. This now raises the total prize value to more than $130,000.

The Berkley B1 Canadian Bass Open, now powered by Evinrude. Are You Ready to B the 1?

Brought to you by:




Download the Complete Press Release Here